Personal marketing tools for passionate people: Paper.li 2.0

Paper.li is on a mission to enable millions of passionate people with the personal marketing tools they need to build their brands. Isn’t it time you invested in yourself?

Approaching our 10 year mark of serving fantastic customers from around the globe, we decided to take a step back and rethink some critical topics, and define what is most important to our customers and our business. What’s the greatest value we can bring to customers? What do our customers need today, and what we can start building for them tomorrow? And ultimately where we should head as a company and product.  Our first step was to listen.

Listen to the market: “people want to build their brands”

As of 2020 half of the world’s population (3.5 billion people) are active on social (We Are Social 2019), and 56% of Gen Z/Millennials aspire to be online/micro influencers (Morning Consult). People are active, are social, and want to establish themselves online. The upcoming generations see building an online brand as a potential career (influencers and micro-influencers), as a valuable resume addition to help land a job, to create impact on important topics, and to simply bring their passions to life online. To build your personal brand, the essentials remain the same:  have great content, active channels, and consistency. Paper.li is your partner to get you there.

Listen to our customers: “we want more brand building tools”

We heard you loud and clear. Our customers want more ownership and ability to personalize their personal marketing tools, like their web papers and newsletters. So we’ve introduced features like commenting, pinning posts, adding articles, custom promotional sections, images, social channel integration, with much more to come. You wanted more accurate content, so we’ve enhanced our engine, creating Smart Topics, and enhanced the logic that fuels them.

Create something today, and be known for something tomorrow

Whether you’re a daring entrepreneur, an ambitious student, eager professional, or someone simply passionate about a topic – you have a unique brand and can benefit from building it online.

Your brand is the way the world perceives you, through your interests, actions and thoughts. The benefits of building your personal brand are abundant: create awareness and influence on the topics that matter to you, meet like-minded people, impress your network and future employers, and even generate  financial income.

To unlock the potential of millions of passionate people who want to tell their story but have limited time, brand building must be simple and must go beyond LinkedIn.

Paper.li makes brand building easy with smart content and personal marketing channels. Your own website, delivered in 5 minutes, and updated every day with the content of your choice, to fuel your social channels and personal newsletters.

Our mission is enable our customers with the personal marketing tools they need to build their brands. Together we can bring your passions to life!

Dan Di Federico
I'm the Executive Director at Paper.li and Finity.

11 thoughts on “Personal marketing tools for passionate people: Paper.li 2.0”

  1. I want to remain on free plan, where can I do that?

    1. Hi Ana, we’re sorry for the delay in responding. I imagine you’ve already figured out that you can take advantage of our free version. If you have any questions, please write to us to support@paper.li and we’ll be happy to help.

  2. Hi, I recently came across Paper.li,but my dashboard has no Ad units and looks nothing like in your videos made in 2014.
    Please advise.. Customization seems limited, please respond.

    1. Hello, and apologies for the delayed reply!

      Our site has gone through quite a few revisions since those videos were created, and they should now no longer be active.

      To answer your question, if you have a Pro level paper, Ads are now controlled through “Custom Sections.” There are 2 main Custom Section areas in your paper. One at the top and one toward the middle of your page layout. With these sections, you can add custom images with linked URLs, widgets to display some of your favorite content from other sites, and fully customizable HTML options, where you can use your own code to create ads as you see fit.

      Here is a link to the subsection of our support site, which details the different ways Custom Sections can be used on Pro papers – https://support.paper.li/hc/en-us/sections/201019898-Custom-Sections

      If you have any questions about this, please feel free to email us at support@paper.li and we’ll be glad to help out!

  3. I would like to put advertisements on my paper and send it out to people by email in a very specific area can you help me with that

    1. Hi Michael, happy to help!

      Ads are controlled in Pro papers with Custom Sections.
      Using these sections, you can include custom images with linked URLs, inline widgets from other sites, like Twitter and even Spotify, and fully customizable HTML options, where you can use your own code to create ads as you see fit.

      The following links to the portion of our support site, which explains how Custom Sections can be used on Pro papers – https://support.paper.li/hc/en-us/sections/201019898-Custom-Sections

      If you have any questions about this, please feel free to email us at support@paper.li and we’ll be glad to assist!

  4. with upgraded paper how many ads can i place in my paper i want this paper to be a means of me selling ads

    1. Hi Michael,

      I’ve just replied to your earlier comment on this post. Apologies for the delay with this!
      If you have any further questions, feel free to reach out at support@paper.li

      Kind regards,
      Geremy

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