How to Optimize Your Paper.li for Inbound Marketing: Part 1

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The Paper.li service offers a lot of great components that help you supercharge your marketing. Today, I’d like to share a little about how you can leverage those some of the bells and whistles and elevate your paper by taking it Inbound!   Inbound Marketing and the 10-4-1 Rule You may or may not have heard of the 10-4-1… Read more »

5 Rock Solid Foundations for Your Content Marketing

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Marketing is changing dramatically and that can be confusing and overwhelming for businesses making the switch. As the balance tips towards content marketing, and away from paid advertising, there are more choices to make. How do you know what’s the right content? Where do you share it? How often should you publish? Do you need a… Read more »