10 Content Marketing Ideas For The Holiday Season

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I realize that it isn’t even Fall yet and you are probably rolling your eyes right now. Holiday content marketing ideas? Why would I be jumping into the festive season so soon? Personally, I think it is a good idea to prepare for the holiday season as soon as possible, because it is one of… Read more »

Paper.li 101: Marketing for Small Businesses

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inbound marketing

    How can Paper.li help you develop an attractive online presence?  The answer is found in what marketers call “inbound marketing”. Inbound marketing is the concept of creating and sharing content on social media or via a curated newsletter as a way to attract a community of promoters and customers to you. This visual, created by… Read more »

Marketing Real Estate: Tips From A Pro

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How do real estate firms market themselves on social media? Molly Heyen, Executive Coordinator of Chicago City Estates, has some useful tips, including using Paper.li to be noticed by power tweeters like museums and city influencers. What is so great about living in Chicago? Chicago is a very walkable city with a diverse population. It… Read more »

Whoever Tells the Best Stories Wins

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There’s a difference between a story, and a story that moves people to action. Karen Dietz explains how you get to tell the second type of story by asking the right kind of questions and listening.

Why Marketing Pros are going Paper.li Pro

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Want to know who’s using Paper.li Pro and how? Here we go! In the first of our interviews with Pro publishers Alastair McPheat of Zein Marketing shares how to take the pain out of newsletters.

13 Ways to Promote and Market Your Business Blog

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There are a lot of other blogs, websites, podcasts and YouTube channels competing for your ideal customer’s attention. So how do you break through the noise and get your blog noticed? In this article we’ll look at 13 ways in which you can increase the visibility of your blog and build your business. 1. Blog… Read more »