Paper.li ambassador, Robin Yearsley, shares his knowledge on content marketing with our community and gives us the scoop on his new company, Contenteur!
Posts Tagged: content marketing
Louise Wightman decided to reinvent her life and her career. Learn some tips on changing and keeping up to date during the times of social media.
According to the 2013 Content Marketing Budgets and Benchmark report, social media is the most popular marketing tactic used by B2B marketers. With over 600,000 newspapers published by and for the B2B industry, I thought it would be interesting to see which tactics are working for our publishers. In this week’s Publisher Spotlight I speak… Read more »
How do you ensure your content flows continuously? Publishing around current events, seasons and holidays are a great place to start. News organizations are masters at this. No example shines brighter than the month of December. Year after year, they run stories about Christmas decorations. More recently, they’ve put a “green” spin to it by… Read more »
Generating leads and sales is the ultimate goal of most websites. Is your conversion strategy doing what it should?
2012 marked the first full year of the Paper.li Community Blog. Thank you Community for the fantastic year!
Leo Laporte – The Tech Guy has got to be my favorite radio show. During the show listeners call in and ask Leo questions about technology. Leo also likes to give his take on the latest and the greatest in the tech world. And sometimes he would tell a story about his son’s 18th birthday… Read more »
Bill Gates described the internet as the “town square of a global village”. It’s made the world seem a much smaller place, connecting roughly a third of the total population. And for small businesses it’s opened up huge opportunities. Reaching potential customers in Sweden or South Africa is almost as easy as communicating with those… Read more »
If effort = success in blogging, we’d all be rockstars. That’s how I feel, anyway. The fact is, effort doesn’t mean success if you’re doing the wrong things. If your underlying purpose isn’t clear, then all the tips and tricks in the universe won’t help your blog to grow. Sometimes it can be good to step… Read more »