This Is Why Creation and Curation Are a Perfect Pair for Your Business

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This Is Why Creation and Curation Are a Perfect Pair for Your Business

According to a recent study, 89 percent of brands report success with their content marketing strategies. The most effective formats? Articles / case studies (54%), videos (46%), infographics (43%), and research / white papers (36%). Unfortunately, companies also mention that creating visual content is quite challenging. There is good news, though. Creation is not required… Read more »

Marty Smith: The New E-commerce Must Tell Stories

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Marty Smith

Two years ago, we published a two-part post on social media marketing safety with Internet marketer, curator, cancer survivor, entrepreneur and Friend of Paper.li, Marty Smith.

Well, guess what? Marty is back. And this time, he will share his journey and thoughts on entrepreneurship, e-commerce, social media and how his battle against cancer has shaped his thinking.

7 Ways Your Brand Will Benefit from Content Curation

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  Do you know that 27 million pieces of content are shared daily on the Internet? Quite impressive, isn’t it? And if we add the fact that the average attention span is a mere eight seconds, it is fair to assume that a majority of this content will go unnoticed. Fortunately for us, there is curation. Often mistaken for… Read more »

Old-School Skills Can Get You Ahead

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There is a content explosion and a demand for writers, editors and brand journalists with solid journalistic backgrounds. Here’s how to take advantage of the opportunities.

Why a Content Curator Is Not an Editor

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I had my first online argument recently. I didn’t enjoy it, as I detest arguing in public (or even at all), but this seemed to matter. Not in the way that poverty or injustice or corruption matter. But it was important to me because I felt my adversary was simplifying to the point of losing… Read more »