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With so many social media applications ubiquitously accessible, we are permanently tempted to express ourselves: tweeting here, text messaging there, uploading photos, attaching videos… but – stop! – let’s be reminded that the target of almost all produced and broadcasted information is an audience of human beings. Whether we name them “followers” or “friends”, we want… Read more »

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What happens if we marry the old-school craft of editing with the tools of content curation? Being an editor, I’d say something pretty exciting. Here’s a chance for editors like me to do what we love doing — selecting, highlighting and contextualising, and putting out vibrant, thought-provoking, coherent content on tools like Paper.li so much more easily than ever… Read more »

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There are two main reasons why personal branding is becoming a core part of our culture. Sadly, it’s nothing revolutionary! First, we are all being judged all the time, even when we’re sleeping (our online profiles are still up!). Second, we have to constantly sell our ideas to teachers, managers, venture capitalists, our friends and… Read more »

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Publishers used to control the way content was experienced. Designers read and put content in tailored layouts. Content was produced and laid out for consumption on paper and later on desktop computers. The experience could be controlled but the content landscape is changing. First, an ever expanding portion of audiences access content through mobile devices…. Read more »

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Last week was a pretty exciting one for technology and innovations in Switzerland. The 6th edition of Lift Geneva attended by 600 participants from all over the world took place. If you are not familiar with the Lift Conference, it is a conference focusing on emerging usages of digital technologies in various areas. The second… Read more »