Our community is as diverse as the papers on the newsstand and home to some of the most knowledgeable and helpful people on the internet. And we'd like to introduce you to them!
Join us Tuesday night at 20:00 Central European Time (1pm CST) for our new #BizHeroes Chat and meet the publishers, and business heroes, across all niches of the Paper.li community.
It's also a one more great opportunity for us to promote the people we love most: our publishers!
Next chat: February 11th, 20:00 CET, 1pm CST
Bizhero: Mack Collier
Topic: Fans vs. Influencers
The transcript for this chat can be found here!
1 -When should a brand work with their fans? What are the benefits?
2- When does it make sense to work with influencers?
3 - How do you choose if it's better to work with fans or influencers?
A word about Mack:
Mack is an author, #blogchat founder, publisher of the BlogChat Weekly and a selfless sharer of knowledge, wisdom and wit across social channels today.
Last year Mack introduced his book, Think Like a Rock Star to help people and companies build social and marketing strategies that will turn customers into fans. The book offers something to everybody regardless of company size or budget, and is even playing a role in shaping an ambassador program here at Paper.li.
You can find great pre-reading for tomorrow night's chat here on Mack's blog. If you don't have Mack on your radar yet, be sure to follow him at @MackCollier.
Both Magda and I look forward to meeting and greeting you tomorrow night at #BizHeroes. See you then!