Thursday, February 24, 2011

Paper.li agora também em Português!

Paper.li welcomes its 7th language, and 6th completely translated service to the family today - Portuguese.

With the inclusion of the semantic analysis of content and its links for the Portuguese language, Paper.li extends its service to now cover over 60% of world's emerged surface.

Bem-vindo a todos e boa publicação!

Friday, February 18, 2011

Publishers Go Dutch!

Starting today, Paper.li performs the semantic analysis of content for the Dutch language!
We have added a new language classifier to our service which means our Dutch friends will now benefit from their content being classified under its respective topic. This provides better transparency and content discovery for publishers and viewers.
Our Dutch publishing base has been numerous from the beginning. We thank you for your support and wish you good publishing.
Welkom vrienden!

Sunday, February 13, 2011

Publishing a Paper.li



Which Paper.li is for me?

There are four types of Twitter account based papers a user can create, and one Facebook account based. The audience of your paper, or the use of your paper, is going to influence the type of paper you create.


1. Account Based Paper : a paper created on your Twitter account

This paper is generated from the content of your account; content tweeted by yourself and that of the people you follow. It provides you with a comprehensive overview of your timeline and who you follow. The newspaper layout is convenient, and provides you with news you find relevant based on the trusted network of users that you follow.

The Navigation Bar at the top of your paper highlights the focus of your content for that paper. The word Headlines will always remain, but the other key words can change, based on the focus of the content flowing over your twitter account. As your followers change the focus of their tweets, the focus of your paper will change as well.

You can edit this paper title of your paper, schedule the update time, and opt to promote your paper, (or not) all under settings.

2. Hashtag based Paper : a paper based on a #tag you want to follow

The #tag is a convention created by Twitter users in order to reference a subject in a tweet. Anyone can use them, and no one owns them. Anyone can create a paper based on a #tag , however these papers “belong” to the community and are cannot be owned by one person. They can be used by paper.li to sweep through all public timelines and filter out the specific tweets indicated by the #. These papers are excellent for transient events such as conferences, current events, or commonly referred to topics or trends.

If you want to create a #tag focused paper, you choose the second field of the create a paper screen. If that #tag paper has already been created and you try to create the same one, the paper.li engine will point you automatically to that paper.

This paper will not appear under your setting and you cannot edit the title of the paper, nor can you control the publishing schedule.

NOTE: If you would like to “own” a paper based on a hash tag so that you can edit the title, see Custom Paper below.

3. User List Paper : a paper based from a twitter user list

A number of Twitter users create lists to partition their friends and those they follow into meaningful topics for them. If you are a list user, then you have the ability to create papers for a specific audience. This is particularly interesting for users who would like to create papers with a common focus and who have a certain audience in mind e.g. health, beach, to name just a few.

A user list can also be set-up to populate a paper with content from only one user. Users tweet to their own list and use that list to publish their paper. This provides an additional branding element to your paper. You can create a paper based on a user list by choosing the third field of create a paper screen when you log-in.

A few examples are finance, and mobilechannel news . Additionally, there are some users that set up a series of papers , such as Alltop, alltop social , alltop tech , alltop cycle.

Editing your Daily Title, scheduling times and promoting your paper are all included with this option. You can create multiple papers , for multiple lists.

4. Create a Custom Newspaper : advanced options for customized Twitter newspapers

This option is for users who would have a very specific ideas about their paper and who would like more control over the focus of their paper.

Paper Focus : Advanced queries

Paper Focus allows users to creates a paper based on a focus, with your “Paper Contributor” field left at “All Twitter Users”.

Your focus can be one word up to a more complex Twitter query. We suggest that before you create your paper, try your search query using Twitter Advanced Search option. We generally find that if your query works here, it will also work when you create a paper.

Additionally, and optionally, you can attribute a user list to your paper focus. Example: Your paper focus is Climate, and you only want contributions to this paper from people on a specific user list you have made. You select “Only people on this Twitter List” from the field “Paper Contributors”.

Paper Focus : #Tag

Here users have the possibility to create a #tag focused paper that they can call their own. Unlike the common #tag paper, this content from this #tag paper will come from your Twitter account, or a specified user list.

This paper will be listed under your papers, and you will be able to edit this paper’s title, set the language and promote as you wish.

5. Facebook based papers:

Last but not least, papers based upon Facebook accounts. This paper allows users the ability to create a paper based on simple search terms. These papers are created on public posts. At this time we cannot search specific pages and create papers, but we are listening to our user base and what they would like to evolve this paper.

We hope you find this helpful. For additional information on publishing, visit the Features section on our blog.

Good publishing!

Wednesday, February 9, 2011

Paper.li launches in Japan!

It's official! Paper.li brought its 5th language on line yesterday and the response has been phenomenal.
We would like to welcome our new friends to Paper.li and thank them for contributing. This morning the Paper.li presses had already published over 2000 new Daily’s in Japanese! However, the work to get to this point started long before yesterday.
Before new countries come online, the magic behind Paper.li needs to take place; the semantic analysis of 1000s of user links and their content (images, video, and text) in the new language. This is required to contextually classify the links so that we can publish them in a meaningful way for the user to read.
Launching the service in Japanese is the first language for 2011 and we plan to continue to roll out more languages throughout the year.
So our new friends in Japan can connect with us we have set up an account just for you:
Welcome, and good publishing!
Kelly

Monday, February 7, 2011

Managing your Communities

Last week was a pretty exciting one for technology and innovations in Switzerland. The 6th edition of Lift Geneva attended by 600 participants from all over the world took place. If you are not familiar with the Lift Conference, it is a conference focusing on emerging usages of digital technologies in various areas.

The second day of the conference covered all sorts of community aspects, and as a community manager I was impressed with Tiffany St James, former Head of Citizen Participation for the UK Government. Her talk on “ Online Communities: encouraging involvement” walked us through some key aspects of community involvement including the benefits, the typology, the associated risks and up-to-date examples of online communities.

Throw your own party, or join an existing one

Consciously or not, we all fill the role of Social Online Community Manager in our daily lives. We are managing, moderating and curating lists, contacts, posts, feeds, and media. Twitter, Facebook, Paper.lis, and blogs. Our Paper.li community is comprised of over 170,000 Media Curators and Community Managers with their own audiences to speak to.

So click through Tiffany’s presentation and see where your Daily(s) fit in:

- Is your community focus clear; are you a community of action, environment, place, interest - have you based your paper on a user list or #tag, standard or custom.

- What type of community are you building; one led by an individual or a company? is it conversation oriented or more product /content?

- What is your role : are you the voice of your community or the moderator of the community you follow?

- Are you continually optimizing your service (your user lists, who your following) to the benefit of your community?

- What are your outputs ( subscribers, views, favorites, re-tweets) and what are your outtakes i.e, user satisfaction and experience

Paper.li will be rolling new editorial and statistical features soon that will allow you, our publishers, more control in moderating content and optimizing user satisfaction to reach your goals. These features are based on your feedback and requests, so please keep both coming in to us!

As always, we look forward your comments, thoughts and ideas.

Kelly